case studies

Technology Innovation:
Amazon Beta

TCR Pioneers Smart Home Integration:
A Successful Amazon Beta Test Case Study

As a forward-thinking property management company, TCR is committed to enhancing resident experiences through innovative technology. Susan Vickery, an early adopter within the company, spearheaded a groundbreaking partnership with Amazon, securing a national contract for Amazon Hub. This success led to an exciting opportunity: an invitation to participate in a beta test for a branded smart home product.

The Challenge

The project presented several challenges, including navigating Amazon’s complex business model and securing buy-in for equity investment with no guaranteed return. The implementation also required careful coordination to ensure seamless integration of hardware, infrastructure, and on-site training.

The Solution

Vickery’s negotiation prowess and strategic vision were instrumental in overcoming these obstacles. She successfully secured equity buy-in and oversaw the implementation across three projects, ensuring all technical requirements were met. She even commissioned a custom Alexa skill for residents, enhancing their smart home experience.

The Results

Despite Amazon’s eventual exit from the space, the beta test proved a resounding success. Notably, there were zero resident opt-outs, demonstrating high satisfaction with the smart home offering. The key takeaway was the immense potential for a premium smart home product to optimize resident satisfaction and drive revenue generation.

Conclusion

TCR’s successful collaboration with Amazon on this smart home beta test exemplifies the company’s commitment to innovation and resident-centric solutions. By embracing cutting-edge technology, TCR is well-positioned to lead the way in smart home integration within the property management industry.

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